Good nutrition in a child's first 1000 days of life is critical to their health and development long-term. The single act of breastfeeding can ensure children get a healthy start at life.
In Asia, home to more malnourished children than any other region in the world, breastfeeding is key to reducing malnutrition. A "breast is best" approach, exclusive breastfeeding to six months, gives children everywhere food security and increased immunity. Improved breastfeeding practices could save the lives of 800,000 children annually evidence shows.
Low rates of breastfeeding in Viet Nam -- only 20% of mothers in 2010 -- is contributing factor to malnutrition in Vietnamese children. Needing to return to work and the common misconception that baby's need water in their diet are reasons mothers forgo exclusive breastfeeding. Alive & Thrive Viet Nam produced the talking baby TV spot to encourage mothers to give their babies breast milk only, no water, for the first 6 months.
For more on the talking baby, read the article on the Gates Foundation blog.